The sessions and presentations at AWRA conference in Orlando Florida reinforced many observations I have been making about the water sector. Long gone are the days when the conference was dominated by the stereotype engineer with pocket protectors and a slide rule. There are no sessions on nuances of flood frequency analysis or the shear stress of rip rap. There is obviously still a need for water data for conventional engineering purposes but this need has been overwhelmed by a new reality. The application of water science is changing.