Those involved in water monitoring are on the front lines in monitoring, understanding and communicating extreme events. “there is a need to communicate more effectively what the most up-to-date science says about event attribution, and to include appropriate information on linkages when reporting extreme weather and climate events” 1. Lead with what is known 2. Explain mechanisms 3. Use metaphors 4. Reiterate basic understanding 5. Reframe poorly posed questions. 6. Explain confidence and uncertainty in lay terms 7. Avoid language that leads to despair.